Times are tough right now, and if you have been staring at your blog wondering what to do now that things have quietened down, I have 3 ideas for things you can do to improve your blog.
We have already covered what to do when your blogging income takes a hit, as well as surviving the quiet months of blogging, however things feel very weird right now! Let's bat around some ideas for things you can do to improve your blog right now.
Update your blog
There are so many things you can do to update your blog, and now is the perfect time!
You can start by making sure you are running the latest version of WordPress and update any plugins that need to be updated.
You can also run a broken link checker on your blog to remove any broken links – those are links that no longer go anywhere and return a 404 error instead.
This is also a great time to check your about page and contact page, making updates where needed. Perhaps your social media followers have increased, or you have new photos to add.
Plug any money gaps
This one involves both saving money AND making money.
The first thing to so is to check your blogging subscriptions and see whether you are paying for something you aren't using, or see if you can downgrade to save yourself a bit of money.
You might also want to investigate making a swap to another service, since you have time now.
I left my mailing list provider, ConvertKit, who were charging me $199 per month and moved over to Mailerlite who charge me $50 a month – a massive saving of $149 (around £118) PER MONTH!
Whilst doing this you can also look for ways your blog is missing out on income.
It could be time to sign up for those affiliate programs you keep meaning to, or to create a one time offer tripwire page for your products.
Make a new opt-in freebie
I love opt-in freebies – they are great for growing my mailing list and finding out what my audience want to see more of.
You can see the ones I offer on my blogging freebies page.
There are plenty of opt-in freebies you can create. Some of my favourites are:
- Email course
However there are many more you can create.
I hope these ideas have encouraged you to think about how you can improve your blog right now.